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The story of the success of an Indigenous Mexican Community, achieving economic freedom through non-violence and sustainability.

Tosepan Titataniske is a Nahuatl phrase that means “Unidos Venceremos… Going Forward Together we will succeed”.

Tosepan Titataniske (Together We Will Succeed) in Cuetzalan, Puebla, is an organization that comprises more than 5,800 indigenous partners of the Náhua and Totonaca ethnic groups that live in 66 communities located in the northeastern mountains of Puebla. Indigenous women and men sharing the same interests, always working on improving the quality of life working together.
Cuetzalan historically has been a center of indigenous cultures, mainly Nahua (descendants of the Aztec empire). The Nahua culture have a long struggled with discrimination, loss of farmland, and the destruction of their culture, language, and beliefs. Some parts of Puebla state are among the poorest in Mexico. Living inside this poverty, and knowing that the town of Cuetzalan (in the Sierra of Puebla) was taking all of the economic attention and flow, thirty-three years ago, the poor families of the nearby villages decided to form Tosepan Titataniske, a cooperative to protect their wages, educate their children, honor and protect the natural environment of their ancient area, and forming their own native program focus on human development through the creation of a model on Alternative tourism or Sustainable tourism believing that “Only Working United will Improved Our Quality of Life”.


The organization is committed with Sustainability, that’s why it has two beneficios húmedos (processing plant in which water is used) and one beneficio seco (processing plant where the cherry beans dry in the sun). In these ecological beneficios húmedos Colombian, Costa Rican and Tosepan technologies are applied using the minimum of water, never polluting the environment, because ALL the remains of the coffee and bamboo or other materials are completely used. Per example, the pulp of the coffee is used to produce Zeta mushrooms. After having grown the mushroom, the pulp and the mucilage of the bean are processed to obtain organic fertilizer that is used either in the coffee plantations or in the production of improved varieties of beans. A large quantity of coffee is commercialized in the international market and only a small part is sold toasted and grinding in the national market.


All of the members live in communities of the municipios or cities of Cuetzalan, San Miguel, Jonotla, Hueytamalco, San Jose Acateno, Zapotitlan de Mendez, Ixtepec Tlataquitepec, Huehuetla Tuzamapan y Zoquiapan in the North Orient Sierra side of Puebla, and their principal activity is the production of organic fair-trade biodiverse coffee. And because of the biodiversity of this coffee, the plantations shade is the home of 140 species of plants and 180 species of free birds. Producing cinnamon, black pepper, macadamia nut, raw honey, brown sugar, and many fruits. All of these members working together, growing, harvesting, stockpiling, processing and commercializing it.


The General Assembly, which is the Cooperative’s maximum authority, is in session every Sunday. The first Sunday of every month, the meeting’s goal is to look for a solution to their needs of supply of basic products. The second one, is where they analyze production and commercialization issues, the third one, they review the different aspects of the social areas and the fourth one,  the directives of the 66 communities and the 11 cooperatives that form the Regional Cooperative have a meeting.


Ethno-Cultural-Economical/Human Sustainability:

Tosepan Titataniske has developed several sustainable programs, such as: The stockpile and marketing of pepper, diversification of farming, production and commercialization of handicrafts, distribution of staple products like Raw Melipona Honey, sustainable housing, civil engineering (construction and improvement of roads), banking, human sustainability through cooperative training and education and sustainable tourism, among others.

“Our mission is to improved our partners quality of life though the right action reaching sustainable development for our families of the communities of the region.”~Antonio Heredia. Tosepan Kali. Sustainable Tourism Co-op.

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